{"id":2674,"date":"2024-07-16T11:39:04","date_gmt":"2024-07-16T01:39:04","guid":{"rendered":"https:\/\/intertwine.org.au\/?page_id=2674"},"modified":"2026-09-05T16:58:12","modified_gmt":"2026-09-05T06:58:12","slug":"messaging","status":"publish","type":"page","link":"https:\/\/intertwine.org.au\/w\/messaging\/","title":{"rendered":"messaging training and consults"},"content":{"rendered":"\n<div class=\"et_pb_section_0 et_pb_section et_pb_fullwidth_section et_section_regular et_block_section\"><div class=\"et_pb_fullwidth_post_title_0 et_pb_post_title et_pb_image_below et_pb_bg_layout_dark et_pb_module\"><div class=\"et_pb_title_container\"><h1 class=\"entry-title\">messaging training and consults<\/h1><\/div><\/div><\/div><div class=\"et_pb_section_1 et_pb_section et_section_regular et_block_section\"><div class=\"et_pb_row_0 et_pb_row et_block_row\"><div class=\"et_pb_column_0 et_pb_column et_pb_column_1_2 et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_blurb_0 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_top et_pb_module et_block_module preset--module--divi-blurb--default\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image et_animated\"><span class=\"et_pb_image_wrap et_pb_only_image_mode_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/messaging-consult-header.jpg\" width=\"1200\" height=\"800\" srcset=\"https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/messaging-consult-header.jpg 1200w, https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/messaging-consult-header-980x653.jpg 980w, https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/messaging-consult-header-480x320.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" class=\"wp-image-2687\" alt=\"illustrations of three people sitting together and talking. One is a white masc-looking person, one is a brown femme-looking person and the third is a person wearing a green hijab. The text reads: intersectional messaging consults.\" \/><\/span><\/div><div class=\"et_pb_blurb_container\"><h4 class=\"et_pb_module_header\">intersectional messaging consults<\/h4><div class=\"et_pb_blurb_description\"><p>We combine more than 30 years of strategic communications experience with the latest in persuasive communications research and progressive intersectional politics to edit, advise and rewrite materials as diverse as social media campaigns, pamphlets, fact sheets, web site content or multi-page printed resources.<\/p>\n<p>Our process draws on work from:<\/p>\n<ul>\n<li>Passing the Message Stick,<\/li>\n<li>Common Cause,<\/li>\n<li>the Public Interest Advocacy Centre,<\/li>\n<li>Workshop NZ and<\/li>\n<li>Frameworks in the US.<\/li>\n<\/ul>\n<p>The results speak for themselves: materials that are inspiring, transformative and easy to understand yet still grounded in the evidence and without shying away from hard truths.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"et_pb_blurb_1 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_top et_pb_module et_block_module preset--module--divi-blurb--default\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_blurb_container\"><h4 class=\"et_pb_module_header\">how we work<\/h4><div class=\"et_pb_blurb_description\"><p>Below are a number of case studies detailing messaging consults we have undertaken with a broad range of clients. In most cases, clients share draft documents with us, which we will then mark-up and return. However, we are also available to participate in steering committees for larger campaigns or to draft messaging guidance for your team to develop final materials. We're happy to be flexible!<\/p>\n<p>We'd love to talk with you about your messaging projects today.<\/p>\n<p><a href=\"https:\/\/intertwine.org.au\/book-a-consultation\/\" class=\"et_pb_button\">Book a discussion<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"et_pb_column_1 et_pb_column et_pb_column_1_2 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_blurb_2 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_top et_pb_module et_block_module preset--module--divi-blurb--default\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image et_animated\"><span class=\"et_pb_image_wrap et_pb_only_image_mode_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/movement-header.jpg\" width=\"1200\" height=\"800\" srcset=\"https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/movement-header.jpg 1200w, https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/movement-header-980x653.jpg 980w, https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/movement-header-480x320.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" class=\"wp-image-2688\" alt=\"messaging the movement: illustrations of four people talking. Three are women of colour and one is a man with paler skin.\" \/><\/span><\/div><div class=\"et_pb_blurb_container\"><h4 class=\"et_pb_module_header\">messaging the movement<\/h4><div class=\"et_pb_blurb_description\"><p>As champions of social justice, we are committed to a world in which everyone can thrive, a world of equality, gender equity, racial justice, freedom of sexual orientation and gender identity, disability inclusion and more.<\/p>\n<p>Now, more than ever, in this time of uncertainty and unrest, we are aware that there are many who are not yet convinced this world is possible, people who have not yet made up their minds.<\/p>\n<p>intertwine\u2019s communications training draws on decades of social psychology to connect the dots between the evidence you already know and the language and messaging structure you need to create powerful, transformative and persuasive communications. Please <a href=\"https:\/\/intertwine.org.au\/book-a-consultation\/\">book a discussion<\/a> to discuss your organisation's needs.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"et_pb_blurb_3 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_top et_pb_module et_block_module preset--module--divi-blurb--default\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_blurb_container\"><h4 class=\"et_pb_module_header\">tailored training<\/h4><div class=\"et_pb_blurb_description\"><p>We can also tailor our messaging training for your circumstances.<\/p>\n<p>We recently created a module for the Australian Human Rights Commission on intersectional language relating to sex and gender discrimination.<\/p>\n<p>This year will be the second year running a tailored series of messaging workshops for local Council grantees of the 16 Days of Activism Against Gender-based Violence, accompanied by an online discussion and feedback space for participants in the months following the workshops and leading up to the campaign delivery.<\/p>\n<p>Can we create something that meets your needs?<\/p>\n<p><a href=\"https:\/\/intertwine.org.au\/book-a-consultation\/\" class=\"et_pb_button\">Enquire now<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"et_pb_row_1 et_pb_row et_block_row\"><div class=\"et_pb_column_2 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_heading_0 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h1 class=\"et_pb_module_header\">case studies<\/h1><\/div><\/div><div class=\"et_pb_blurb_4 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_top et_pb_module et_block_module preset--module--divi-blurb--default\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image et_animated\"><span class=\"et_pb_image_wrap et_pb_only_image_mode_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/fast-facts.png\" width=\"1200\" height=\"800\" srcset=\"https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/fast-facts.png 1200w, https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/fast-facts-980x653.png 980w, https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/fast-facts-480x320.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" class=\"wp-image-2682\" alt=\"an image of three pages from Safe+Equal&#039;s resource Fast Facts showing vision-barrier-action messaging\" \/><\/span><\/div><div class=\"et_pb_blurb_container\"><h4 class=\"et_pb_module_header\">fast facts (client: Safe+Equal)<\/h4><div class=\"et_pb_blurb_description\"><p>Safe+Equal's task was to update the Fast Facts resource that provides statistics and key facts about how many people experience family and gender-based violence in Australia, its impacts, and how attitudes towards violence are changing. intertwine trained the team as a whole in values-based messaging and vision-barrier-action messaging structures, and then assisted with a comprehensive edit on the document itself. Each page started with a vision statement, the statistics themselves identified the barriers, and then each page concluded with a clear action to address those issues.<\/p>\n<p>From an intersectional perspective, one of the biggest challenges in this project was ensuring that statistics accurately identified causes of increased prevalence in certain communities. We're hugely proud of this project and commend the Safe+Equal team for a fantastic resource.<\/p>\n<p><a href=\"https:\/\/safeandequal.org.au\/resources\/fast-facts-2023\/\" class=\"et_pb_button\">Read more<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"et_pb_row_2 et_pb_row et_block_row\"><div class=\"et_pb_column_3 et_pb_column et_pb_column_1_2 et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_blurb_5 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_top et_pb_module et_block_module preset--module--divi-blurb--default\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image et_animated\"><span class=\"et_pb_image_wrap et_pb_only_image_mode_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/abortion-care.png\" width=\"1200\" height=\"800\" srcset=\"https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/abortion-care.png 1200w, https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/abortion-care-980x653.png 980w, https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/abortion-care-480x320.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" class=\"wp-image-2684\" alt=\"three pages from the Achieving Equal Access: Abortion Care in Australia resource\" \/><\/span><\/div><div class=\"et_pb_blurb_container\"><h4 class=\"et_pb_module_header\">achieving equal access (client: Fair Agenda)<\/h4><div class=\"et_pb_blurb_description\"><p>Achieving Equal Access: Abortion Care in Australia was a position paper authored by Australian Women\u2019s Health Network (AWHN), Children by Choice, Fair Agenda, MSI Australia and the Global and Women\u2019s Health, School of Public Health and Preventative Medicine \u2014 Monash University. This resource aims to support the changes we need, by explaining the issues around abortion care in Australia. It also shares experiences from women who have accessed abortion care in Australia.<\/p>\n<p>intertwine provided messaging and editorial support.<\/p>\n<p><a href=\"https:\/\/www.hrlc.org.au\/s\/Achieving_Equal_Access_-_Abortion_care_in_Australia-1.pdf\" class=\"et_pb_button\">Download the resource<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"et_pb_column_4 et_pb_column et_pb_column_1_2 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_blurb_6 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_top et_pb_module et_block_module preset--module--divi-blurb--default\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image et_animated\"><span class=\"et_pb_image_wrap et_pb_only_image_mode_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/fair-agenda.png\" width=\"1200\" height=\"800\" srcset=\"https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/fair-agenda.png 1200w, https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/fair-agenda-980x653.png 980w, https:\/\/intertwine.org.au\/w\/wp-content\/uploads\/2024\/07\/fair-agenda-480x320.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" class=\"wp-image-2685\" alt=\"The Fair Agenda &quot;Safety and Respect for All Women&quot; web site and the social media post showing logos of organisations that endorsed the statement\" \/><\/span><\/div><div class=\"et_pb_blurb_container\"><h4 class=\"et_pb_module_header\">safety & respect for all women (client: Fair Agenda)<\/h4><div class=\"et_pb_blurb_description\"><p>During the 2022 federal election campaign, a number of candidates made divisive comments about trans women's rights. Fair Agenda worked with intertwine to draft a comprehensive, values-based intersectional statement for organisations to endorse. The statement used the vision-barrier-action structure and relied heavily on Anat Shenker-Osorio's research into language that worked for persuasive outcomes on this topic. Thanks to Fair Agenda's tireless advocacy, more than 50 organisations signed on to the campaign.<\/p>\n<p>The campaign is no longer live, but you can read more below.<\/p>\n<p><a href=\"https:\/\/womensagenda.com.au\/latest\/womens-rights-and-safety-organisations-condemn-targeting-of-trans-women-by-political-candidates\/\" class=\"et_pb_button\">Read more<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<span class=\"et_bloom_bottom_trigger\"><\/span>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_wp_convertkit_post_meta":{"form":"-1","landing_page":"0","tag":"0","restrict_content":"0"},"footnotes":""},"class_list":["post-2674","page","type-page","status-publish","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"messaging training and consultsintersectional messaging consultsWe combine more than 30 years of strategic communications experience with the latest in persuasive communications research and progressive intersectional politics to edit, advise and rewrite materials as diverse as social media campaigns, pamphlets, fact sheets, web site content or multi-page printed resources. 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